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Keyword Research

Search for App Store keywords to analyze popularity, difficulty, and competitors.

Search History — All Apps

265 keywords · Page 7 of 22

Rankings refresh once a day while the container runs - last refreshed 17 hours, 49 minutes ago.

Scoring guide — what to aim for

Popularity (1–100)

50+High demandExcellent
30–49Good search volumeGood
15–29Moderate volumeFair
5–14Low volumeLow
<5Very few searchesMinimal

Difficulty (1–100)

0–15Very EasyGo for it
16–35EasyGood chance
36–55ModerateAchievable
56–75HardTough
76–90Very HardRisky
91–100ExtremeAvoid

Targeting Advice

🎯 Sweet SpotHigh pop + low diff
✅ Good TargetHigh pop, ok diff
💎 Hidden GemModerate pop + very low diff
⚔️ High CompetitionTough to rank via ASO
👍 ModerateReasonable opportunity
🔍 Low VolumeFew searches
🚫 AvoidLow opportunity
Two Popularity sources - RespectASO estimate and Apple Ads - and why you choose

RespectASO knows two popularity sources: its own estimate (EST) and, when you connect Apple Ads, Apple's official search popularity (ASA) from the Apple Ads Platform API - Apple's weekly ranking of each category's 500 most-searched terms. Each cell shows the one value that powers your scores; hover its badge for the full story, including the other source's value. You pick the source in Settings → Popularity Source.

Reading the badges

  • ASA — Apple's official value for this keyword (reported values start around 40 on the 1–100 scale).
  • EST — RespectASO's estimate, calibrated against Apple's official data so both speak the same 1–100 scale.
  • EST* — this keyword is outside Apple's published top terms, so the calibrated estimate covers it, capped just below the least-reported value of its category. Hover the badge for the exact numbers.

Reading the arrows

  • (↑6) — change since this keyword's previous check: popularity moved up 6 vs the last snapshot. The same arrows appear on difficulty and rank.
  • ▲ / ▼ — Apple's weekly movement: the keyword's official popularity rose or fell vs the previous dataset week (hover for the exact change).

Where Apple publishes a value, it is Apple's own measurement; where it doesn't, the estimate steps in - clearly badged, on the same scale, so every keyword stays comparable. How both sources work →

Keyword Rank Popularity via Apple Ads Overall Difficulty Opportunity Est. Downloads Ranking Difficulty Insight Country Competitors Date ▼ Actions
collage templates —
45EST*
57(↑5)
Hard
26
2.1–8.4/day
T5
62
T10
61
T20
58
👍 Moderate 🇺🇸 United States
collage templates —
41EST*(↑1)
46(↑2)
Moderate
27
0.4–1.5/day
T5
55
T10
48
T20
46
👍 Moderate 🇬🇧 United Kingdom
collage templates —
39EST*
42(↑1)
Moderate
27
0.1–0.6/day
T5
56
T10
42
T20
42
👍 Moderate 🇨🇦 Canada
collage templates —
41EST*(↑1)
43(↑26)
Moderate
28
0.1–0.6/day
T5
43
T10
43
T20
43
👍 Moderate 🇦🇺 Australia
layout —
54ASA
79
Very Hard
18
7.7–31/day
T5
83
T10
82
T20
79
⚔️ High Competition 🇺🇸 United States
layout —
46ASA
66(↑5)
Hard
22
0.1–0.5/day
T5
71
T10
68
T20
66
⚔️ High Competition 🇹🇷 Türkiye
layout —
57ASA
63(↓2)
Hard
31
3.6–14/day
T5
64
T10
64
T20
63
👍 Moderate 🇬🇧 United Kingdom
layout —
47ASA
61(↑3)
Hard
26
0.4–1.8/day
T5
62
T10
61
T20
61
👍 Moderate 🇨🇦 Canada
layout —
49ASA
52
Moderate
32
0.5–1.8/day
T5
52
T10
52
T20
52
👍 Moderate 🇦🇺 Australia
post template —
45EST*
43
Moderate
31
2.1–8.4/day
T5
52
T10
48
T20
43
👍 Moderate 🇺🇸 United States
post template —
36EST*
28
Easy
30
0.3–1.1/day
T5
35
T10
33
T20
33
💎 Hidden Gem 🇬🇧 United Kingdom
post template —
37EST*
22(↓2)
Easy
31
0.1–0.6/day
T5
39
T10
29
T20
26
💎 Hidden Gem 🇨🇦 Canada
post template —
42EST*
22(↓4)
Easy
34
0.2–0.7/day
T5
37
T10
30
T20
24
🎯 Sweet Spot 🇦🇺 Australia
slides —
65ASA
56(↓2)
Hard
42
34–138/day
T5
71
T10
64
T20
56
👍 Moderate 🇺🇸 United States
slides —
55ASA▼
48(↓8)
Moderate
38
2.6–10/day
T5
66
T10
58
T20
53
👍 Moderate 🇬🇧 United Kingdom
slides —
62ASA
50(↑3)
Moderate
43
3.6–14/day
T5
62
T10
59
T20
50
👍 Moderate 🇨🇦 Canada
slides —
51ASA
61(↑2)
Hard
29
0.6–2.4/day
T5
64
T10
64
T20
61
👍 Moderate 🇦🇺 Australia
instagram story —
45EST*
55(↑2)
Moderate
27
2.1–8.4/day
T5
67
T10
66
T20
55
👍 Moderate 🇺🇸 United States
instagram story —
43EST*
42(↑1)
Moderate
30
0.5–2/day
T5
49
T10
42
T20
42
👍 Moderate 🇬🇧 United Kingdom
instagram story —
44EST*(↓1)
41(↑2)
Moderate
31
0.3–1.1/day
T5
52
T10
41
T20
41
👍 Moderate 🇨🇦 Canada
instagram story —
41EST*(↑1)
38
Moderate
30
0.1–0.6/day
T5
38
T10
38
T20
38
🎯 Sweet Spot 🇦🇺 Australia
scrapbook —
41EST*
38
Moderate
30
1.3–5/day
T5
39
T10
39
T20
39
🎯 Sweet Spot 🇺🇸 United States
scrapbook —
43EST*
36
Moderate
32
0.1–0.3/day
T5
39
T10
39
T20
39
🎯 Sweet Spot 🇹🇷 Türkiye
scrapbook —
43EST*
32(↑1)
Easy
33
0.5–2/day
T5
32
T10
32
T20
32
🎯 Sweet Spot 🇬🇧 United Kingdom
scrapbook —
38EST*
28
Easy
30
0.1–0.6/day
T5
28
T10
28
T20
28
💎 Hidden Gem 🇨🇦 Canada